Media and marketing acquisition deals -- and their relative pricing -- remained the same for the first six months of 2013 versus the second … Read the whole story
The "Madison and Vine" connection just got stronger with word that Hollywood talent agency William Morris Endeavor is acquiring just under half -- 49% … Read the whole story
Tokyo-based Dentsu Inc. is now an Olympic broadcasting rights holder. The ad giant has secured the broadcasting rights for several Central Asia countries to … Read the whole story
Magazine publishers package their own titles together for ad sales all the time, but it's much less common to see titles owned by two … Read the whole story
What's the next promotional frontier for the burgeoning and controversial marketing of electronic cigarettes? Certainly, sports with its young male audience would offer one … Read the whole story
Two hours of "MasterChef," its consistent summer reality show, placed Fox on top of the heap for Wednesday. Although the show lost a bit … Read the whole story
Comedy Central is adding a paid element to its CC: Stand-Up brand. After launching a free app last month, the network is debuting an … Read the whole story
Hearst is taking on Aereo in federal court in Boston, alleging that the online video start-up is a "free-rider" that infringes copyright by streaming … Read the whole story
Fiat has a couple of things going on this month. First, and probably most incredible, is a new print ad and "making-of" video for … Read the whole story
- COMMENTARY
A recent Dutch study says that 30% of people take to social media to complain about a company when their customer service fails, with … Read the whole story
