Cable operators looking for the Federal Communications Commission to alter the retransmission consent system might be involved in a fool's errand, according to a … Read the whole story

This week, radio broadcasters took a big step toward their goal of radio via mobile with Sprint's announcement that it will install its new … Read the whole story

In an effort to accelerate its shift toward programmatic buying of all forms of video, including television, Interpublic has tapped Adap.tv as its preferred … Read the whole story

If the fight with CBS continues, Time Warner Cable might win some support by sponsoring a free MTV-related concert in Manhattan next week. The … Read the whole story

Wal-Mart says its comparable-store sales slipped 0.3% for the second quarter, although net sales rose to $116.2 billion, an increase of 2.4%. And it's … Read the whole story

The Kellogg Company on Thursday named BrightRoll as its official digital video ad platform partner. Buying programmatically through the BrightRoll platform should help Kellogg … Read the whole story

'Elle' is getting involved in the online dating game with the launch of Elle Dating, in partnership with HowAboutWe.com. Read the whole story