Marketers will spend an estimated $137.5 billion this year on global advertising through digital channels, such as desktop and laptop computers, tablets and mobile … Read the whole story

Called the Growth & Innovation Lab, the new unit serves as the hub for all of Veritas' insights, strategy, creative innovation, digital, influencer and … Read the whole story

In somewhat of a surprise move, David Letterman will leave his late-night CBS show next year -- one he has hosted for the last … Read the whole story

Announcing user metrics for March on Thursday, Pandora reported mixed results as it seeks to fend off challenges from Apple's iTunes Radio and newer … Read the whole story

To facilitate national reach at a local level, the Newspaper National Network has created a new advertising portfolio consisting of 115 newspaper Web sites … Read the whole story

Bolstering its digital TV-content efforts, Discovery Communications has started up a digital studio for TV series and content from Hollywood producers Brian Grazer and … Read the whole story

Digital rights advocates, the American Cable Association, Dish Networks and a coalition of law professors are among a broad array of outside groups that … Read the whole story

The show is hosted by Jeannie "How do I look?" Mai. It highlights fashions from many of Macy's exclusive collections, challenging 16 up-and-coming stylists … Read the whole story

Internally, marketers are focusing on data acquisition, testing and optimization, and flexible and agile marketing processes. Externally, the top priorities are customer acquisition, personalized … Read the whole story

Conde Nast is serious about this whole video thing. The high-end magazine publisher unveiled a new digital video channel for "Allure" and revealed plans … Read the whole story

The axe is falling at newspapers across the country again, with a major round of layoffs announced at "The Star-Ledger" in Newark, NJ, and … Read the whole story

Major TV broadcasters are starting up a locally based interactive TV trial in three markets that will deliver enhanced content and advertising during local … Read the whole story

More TV network launches are coming -- thanks to the still evolving TV platform of local TV digital multicast signals. Bounce TV -- a … Read the whole story

Rubicon Project officially went public on Wednesday, with CEO Frank Addante and a host of other company execs ringing the bell to welcome "RUBI" … Read the whole story