Dentsu EVP Tim Andree told attendees at a New York investor conference that the company was not interested in buying either of the two … Read the whole story
People may opt to close an ad they see on Facebook for different reasons. Now the social network wants to better understand their thinking … Read the whole story
Agiliti, the digital-focused management consulting firm founded by long-time Madison Avenue digital vet Jason Heller, has been acquired by McKinsey & Co. Terms were … Read the whole story
It's the first hire by the agency's new North America CEO Steve Williams who joined the agency from PHD in June. Read the whole story
Vik Kathuria in April was named global chief media officer at Publicis Groupe's Razorfish. In that role, he oversees the agency's 300 media employees … Read the whole story
360i has elevated three executives to newly created C-Suite positions, the agency said Thursday. The promotions are designed to help manage growth at the … Read the whole story
Generally, when you sit through about a 40-slide deck in a darkened room, it is all you can do to keep the lids from … Read the whole story
Google's YouTube will generate an estimated $1.13 billion in revenue from video advertising this year -- up 39% from last year, per research firm … Read the whole story
Growing numbers of younger digital, multiscreen TV-video users have a strong preference for live TV -- as well as higher network brand loyalty. A … Read the whole story
While magazines' print circulations continue to decline in general, there are some notable exceptions bucking the trend, especially among new titles launched in the … Read the whole story
Although the numbers are still relatively small, slightly more U.S. pay TV consumers are strongly considering "cutting the cord" -- canceling their pay TV … Read the whole story
Google, Bing, Yahoo and other engines continue to search for ways to keep consumers engaged longer without becoming a nuisance. Google Shopping ads, Flight … Read the whole story
Centro this week announced the appointment of Kristin Haarlow as regional VP (West) of media strategy and operations. She joins Centro from Spark, where … Read the whole story
Certain themes continually return to certain sectors, especially if the short-term newsflow seemingly supports the trajectory of those themes. Last week we revisited the … Read the whole story