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by Laurie Sullivan
The European Parliament has recommended that Google search be split from other parts of the business -- and in addition to Google, any search … Read the whole story
by Steve McClellan
The decision by the board came after reviewing the report of an independent advisor who concluded the tender offer is "fair," and is urging … Read the whole story
by Gavin O'Malley
Giving brand partners another reason to cheer, Tumblr this week debuted a mobile-only sponsored unit with targeting capabilities across user interest, gender and geography. … Read the whole story
by Steve McClellan
The New York-based holding company acquired 50% of the Calgary-headquartered agency in 1999 for a reported $20 million. Now, Omnicom has bought up the … Read the whole story
COMMENTARY
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With the big gobble-gobble weekend approaching, it's probably a great time for Weight Watchers to debut this new 60-second spot, timed for prime family … Read the whole story
by Wayne Friedman
TV's first of four "sweep" periods -- still a measure of worth for medium and smaller TV market stations -- has put NBC on … Read the whole story
by Erik Sass
The last few years brought a wave of new digital-only journalism start-ups, but not every one of these scrappy newcomers will survive. The first … Read the whole story
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by Laurie Sullivan
Online video ads are far more effective than other platforms -- aside from search engine marketing -- at driving purchase intent, but data from … Read the whole story
by Wendy Davis
AT&T should revise U-Verse ads that boast of speeds up to 45 Mbps, a self-regulatory group administered by the Better Business Bureau said this … Read the whole story
by Wayne Friedman
Activity around 4K television is heating up a bit. A new study says global shipments of 4K TVs climbed over 3 million for the … Read the whole story
by Larissa Faw
This year, however, in addition to its annual potluck lunch, the agency introduced the 'Bring a Can, Take a Plate' initiative to benefit the … Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
In the latest data grab by a Silicon Valley company, Twitter said today that it will start collecting information about which other apps are … Read the whole story