by Laurie Sullivan
Google reportedly will roll out a Buy button on search product ads that will take consumers to a landing page that allows them to … Read the whole story
COMMENTARY
by Bob Garfield, Featured Columnist
The Pentagon has been writing checks to NFL teams for staging heartstring-plucking paeans to our military. In the past 15 years, sporting events have … Read the whole story
by Steve McClellan
The review is the first formal reassessment of the package goods giant's North America media agency assignments in over a decade. Publicis Groupe's Starcom … Read the whole story
COMMENTARY
by Kaila Colbin, Featured Contributor
On the face of it, yesterday's announcement by the Better Business Bureau that Etsy, Imgur, TWiT.tv, and 247 Sports will increase the level of … Read the whole story
by Wayne Friedman
Comcast Corp.'s long-protected set-top cable subscriber box data -- highly desired by many TV research services -- is getting another release, this time as … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
Mobility has forced sight, sound and motion to rethink its aesthetic fundamentals. The innovations we are seeing on devices for combining motion and text … Read the whole story
by Wendy Davis
Democratic lawmakers say the Federal Communications Commission should not loosen an anti-spam law that prohibits companies from sending unsolicited text messages to people's mobile … Read the whole story
by Tyler Loechner
Taboola, a content advertising platform, on Monday announced that Chinese search giant Baidu has made a strategic investment in the company. The investment was … Read the whole story
by Laurie Sullivan
Google's self-driving cars will roll onto public California roads this summer. The latest version lacks airbags and other federally required safety features, so it … Read the whole story
by Adam Buckman
NBC's cable networks brought the curtain down on TV's upfront season Thursday night with an emphasis on bigness. "Our networks have more premium content, … Read the whole story
by Gavin O'Malley
Adding to its social marketing suite, Brand Networks has agreed to acquire rival Shift for $50 million in cash and stock. The deal means … Read the whole story
by Wayne Friedman
Merger and acquisition deals among communications-media-entertainment companies dropped to their lowest level in two years. The first quarter witnessed 198 deals -- due to … Read the whole story
by Laurie Sullivan
Mobile as a percentage of all online interactions did not grow in the first quarter of 2015 -- showing signs that consumer use of … Read the whole story
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by Larissa Faw
Now, HSUS and its agency Rokkan are hoping to start a conversation about these puppy mills through the Puppy Is Not a Product campaign … Read the whole story
by Erik Sass
The management turnover at Screenvision continued Friday with the announcement that Travis Reid is stepping down as CEO, although as an investor, he will … Read the whole story
by Karlene Lukovitz
More than a third (38%) of all consumers report that they view "organic" as a marketing term with no real value or definition, and … Read the whole story