by Laurie Sullivan
Microsoft will work to prove that Bing Pulse can keep television viewers glued to content longer after noticing that the technology deters viewers from … Read the whole story
COMMENTARY
by Erik Sass, Staff Writer
This week WaPo announced that it is sending all of its stories to Facebook for formatting as Instant Articles -- in essence making the … Read the whole story
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by Erik Sass
Time Inc. announced that Mike Beck and Ian Orefice have both been promoted to the positions of senior executive producer for Time Inc. Video, … Read the whole story
COMMENTARY
by Adam Buckman, Featured Columnist
In the space of about eight months, MSNBC's afternoon lineup of personalities went from Ronan Farrow to Brian Williams. By almost any measure, this … Read the whole story
by Wendy Davis
The ad industry's Trustworthy Accountability Group has tapped Rachel Nyswander Thomas to serve as its new head of operations and policy. Read the whole story
COMMENTARY
by P.J. Bednarski, Staff Writer
A study from YuMe concludes lots of us are just streaming TV shows, or researching them, or using online services to discover when they're … Read the whole story
by Gavin O'Malley
Trying to whet consumer appetites for virtual environments -- and increase engagement in the process -- Facebook is officially rolling out 360-degree "spherical" videos … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
Awareness of the Internet of Things is gaining a bit of traction, at least in some quarters. There is now high IoT awareness in … Read the whole story
by Karl Greenberg
Does the new emissions scandal represent a sinister underbelly of the entire Wolfsburg, Germany-based operation, or a desperate guerrilla episode involving a small team … Read the whole story
by Jess Nelson
Email marketing is the fourth most effective and second most common B2B lead-generation tool, according to a B2B Lead Generation Trend Report released Tuesday, … Read the whole story
by Sarah Mahoney
It also says smartphone shopping behaviors are now so entrenched that digital interactions, including mobile, are likely to influence 64% of all in-store spending … Read the whole story
by Laurie Sullivan
Moms search on YouTube for how-to videos more than the average viewer. In fact, 81% of YouTube-watching moms watch how-to videos, compared with 75% … Read the whole story
by Sarah Mahoney
The National Retail Federation predicts that while 157 million people in the U.S. will celebrate Halloween somehow, they'll spend a little less than they … Read the whole story
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by Erik Sass
Publishers looking for new sources of revenue are increasingly turning to e-commerce. Last week Purch -- which combines digital publishing and e-commerce -- announced … Read the whole story
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by Ben Frederick
London-based data and advertising platform Qriously announced a partnership with cross-device tech company Drawbridge today. The partnership will allow Qriously to recognize and retarget … Read the whole story
by Ben Frederick, Jess Nelson
Rare.io, an email marketing startup, launched an automated predictive solution today that is "proven to drive repeat business and increase average email click-through rates … Read the whole story
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by P.J. Bednarski
Dermot McCormack, who was named president of AOL’s video operations last October, will leave the company. Programming decisions have become more decentralized, a process that … Read the whole story