by Larissa Faw
Horizon Media will be responsible for communications planning and paid media activation across all channels for LG Electronics' three primary U.S divisions -- home … Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
The Federal Communications Commission's proposed broadband privacy rules may "severely burden" consumers by subjecting them to a deluge of opt-in requests, the ANA argues. Read the whole story
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by Steve McClellan
The global business has been consolidated from five holding companies to two. On the regional front, it's possible that a six-way pitch for the … Read the whole story
COMMENTARY
by J. Max Robins, Featured Columnist
Whether you were in The Hamptons, the Berkshires or lolling about your backyard somewhere in Westchester or Brooklyn this Fourth of July weekend - … Read the whole story
by Joe Mandese
Mediaocean, the dominant provider of media-buying and payment processing for agencies, has acquired Invision, a company specializing in processing "cross-device" media sales for major … Read the whole story
COMMENTARY
by Cory Treffiletti, Featured Contributor
A funny thing happened on the way to the forum, or in this case the Spin Board, last week: My column touched a nerve. … Read the whole story
by Steve McClellan
Hill, who will have served in the role for nine years, intends to focus on consulting and will spend time in Ecuador volunteering and … Read the whole story
by Joe Mandese
Former Interpublic Mediabrands' Chairman Matt Seiler has taken a senior marketing role with German media conglomerate ProSiebenSat.1 Group. Seiler, who stepped down as CEO … Read the whole story
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by Wayne Friedman
ABC has joined the ranks of CBS, Viacom, CW, Turner and a few others in completing upfront deals with solid results for the 2016-2017 … Read the whole story
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by Gavin O'Malley
Marking a major shift for Snapchat, the popular messaging platform is slowly rolling out Memories -- a feature for saving and sharing old Snaps … Read the whole story
by Chase Martin
The Internet of Things just received a substantial boost in confidence, thanks to heavy investment from one of the world's largest agency holding companies. … Read the whole story
by Chase Martin
A newly raised $12 million investment says people may want a selfie drone. The flying camera, intended to take pictures of its owner, fits … Read the whole story
by Sarah Mahoney
Launching the campaign with a 24-hour video takeover of its U.S. site, the brand is using some 50 different videos, with cast interviews, performances … Read the whole story
by Karlene Lukovitz
The new, four-minute video was posted on YouTube, Hulu, Chipotle's site and other outlets on July 5, and will also be shown in movie … Read the whole story
by Laurie Sullivan
Former CNN news producer Harrison Bohrman will step in as BitTorrent's first news director, the company said Thursday. Bohrman will build a team of … Read the whole story
by Tanya Gazdik
"If ads don't provide some benefit to the viewer, what we call 'return on viewers' attention,' they won't choose to watch it," Ace Metrix … Read the whole story
by Gavin O'Malley
To drum up excitement, Wimbledon's official Twitter account tweeted the live feed, early Wednesday. Presently, there is no sign of advertising on Twitter's Live … Read the whole story
by Wayne Friedman
Fox syndication veteran Paul Franklin has been named president of CBS Television Distribution. Franklin will oversee all operations for CBS's domestic syndication company, which … Read the whole story
by Wayne Friedman
Jay Roth has been named SVP/CMO of the satellite TV operator, which has nearly 14 million subscribers. He will report to Warren Schlichting, EVP … Read the whole story