Following a year in which the rancor and partisanship in the U.S. ad industry was second only to the U.S. presidential race, it turns … Read the whole story
"The Wall Street Journal" headline says a lot by saying little: "U.S. Businesses Brace for Uncertainty" - even with the promise of reduced corporate … Read the whole story
Rolling Stone, its parent company Wenner Media and writer Sabrina Rubin Erdely were ordered by a federal jury Monday to pay $3 million in … Read the whole story
What's that unpleasant rasping sound you hear? Here's my concession speech: I was completely wrong in the "Trump This" prediction I made on these … Read the whole story
During a call with financial analysts, News Corp. CEO Robert Thomson said the sobering numbers were a reflection of declines in various sectors, as … Read the whole story
"What are you rebelling against?".... What You Got? The Wild One line sums up the new anti-establishment wave that marketers need to tap into … Read the whole story
The consultant and research firm identified a total of eight "Lead Agencies" for Q4 2016 in a report issued this week. The others included … Read the whole story
Google now tops the list of the most active corporate venture capitalists (CVCs) making investments during the first half of 2016, according to one … Read the whole story
Connected cars might not have to be newly manufactured vehicles, with a major carrier now launching a device that brings connectivity to nearly any … Read the whole story
Google Maps on mobile devices has become the cornerstone for local advertising. Now an analyst firm estimates the revenue opportunity for Google at about … Read the whole story
Small Internet service providers shouldn't be required to disclose details of their broadband pricing policies, including their use of data caps, according to the … Read the whole story
A new report from Dun & Bradstreet finds that 65% of B2B marketers currently buy or sell advertising programmatically, up from 54% a year … Read the whole story
While there have been ongoing efforts to truly be the digital and omnichannel stores they think they are, there are still considerable gaps between … Read the whole story
The company, which hit $131.4 million in revenues during the period, said its third-quarter earnings results were "among the best in the industry." All … Read the whole story
Gray's local advertising revenue -- which includes all digital media -- grew 22%, to $102.2 million, while national spot advertising revenue also rose 22% … Read the whole story
Marketing budgets in the U.S. and U.K. are expected to increase year-over-year for the third consecutive year, according to a report released Tuesday by … Read the whole story
Continuing to threaten LinkedIn's position as the go-to platform for professional networking, Facebook is testing a feature that lets page administrators create job postings … Read the whole story