by Joe Mandese
In what it described as a simplification of its management structure in the U.S. and Canada, GroupM promoted long-time research chief Lyle Schwartz to … Read the whole story
COMMENTARY
by
He loved the chase. He loved the adulation of the crowds. He did it on a fluke. He never thought he'd win. Read the whole story
by Wendy Davis
Facebook will prohibit marketers from using a race-based targeting option for ads offering housing, employment or credit, the company said today. Read the whole story
COMMENTARY
by Philip Rosenstein, Staff Writer
The election of Donald Trump has been a punch in the gut for the liberal media. The constant barrage from the now president-elect against … Read the whole story
by Wayne Friedman
A month and a half into the new TV season and surprisingly, Fox -- by way of the World Series -- has led among … Read the whole story
by Laurie Sullivan
Microsoft Research has been working on building technology that analyzes site visitor's behaviors to optimizes content, pricing and ad serving in real-time. It learns … Read the whole story
by Sara Guaglione
New York Daily News editor-in-chief Arthur Browne warned that a round of layoffs could come before the end of the year, if enough staffers … Read the whole story
by Joe Mandese
The first time I met Brian Monahan was at the tail end of a sojourn. It was 4 p.m. on May 18, 2009, to … Read the whole story
by Steve McClellan
In a letter dated Nov. 10 to J. Paul Oetken -- the U.S. District Court Judge in New York who is hearing Erin Johnson's … Read the whole story
by Wayne Friedman
Near-term advertising deals may take a pause -- all due to the surprising results of the presidential election -- in the post-election period. Spending … Read the whole story
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by Sara Guaglione
People magazine editor-in-chief Jess Cagle is defending its recent magazine cover story featuring president-elect Donald Trump. The publication received criticism and threats of a … Read the whole story
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by Tobi Elkin
Mobile and cross-channel demand-side platform Adelphic announced a partnership with Integral Ad Science, allowing Adelphic customers to verify, optimize, and analyze their mobile-first and … Read the whole story
by Jess Nelson
Crayon announced a $3.35 million seed funding round on Thursday for artificial intelligence (AI)-powered marketing analytics, placing total funding to date at just over … Read the whole story
by Karlene Lukovitz
A video documenting the meal prep and dinner party resulting from the pairing of a young home chef with Jason Vincent is now being … Read the whole story
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by Tobi Elkin
Ad-tech provider Tremor Video announced that BBC Advertising has agreed to use its Seller Platform to support ad sales in multiple currencies. Read the whole story
by Larissa Faw
The campaign, from Grupo Gallegos, highlights the bilingual features of Comcast's Xfinity X1 Voice remote with creative that promotes a message of racial and … Read the whole story
by Tanya Gazdik
Fiat Chrysler Automobiles, Wyndham Worldwide, Princess Cruises and Hertz are among the companies that celebrated their veteran employees during the holiday Nov. 11. Read the whole story
COMMENTARY
by Barry Lowenthal, Op-Ed Contributor
Given the great quality of shows on Netflix, Amazon and HBO, if sports were to leave the networks, what's their reason for being? Do … Read the whole story