MediaDailyNews
Monday, August 14, 2017
  • IPG Upgraded To 'Buy,' Ongoing Agency Concerns Persist

    Influential Wall Street analyst Brian Wieser this morning upgraded his rating for Interpublic's stock from "Hold" to "Buy," despite an overall negative perspective on … Read the whole story

  • Merged GroupM Agencies Embrace A Different Operating Model

    And if you are expecting another "M"-named agency, you're out of luck. It is not happening. Read the whole story

  • OTT Growth Helped By Connected TV

    Over-the-top video keeps growing, largely due to connected TV users, and overall gains are coming at the expense of pay TV. eMarketer estimates there … Read the whole story

  • P&G, ANA -- And The Big, Bad Agency Holding Companies

    The agency holding companies continue to find themselves the pariahs of the industry, implicated in dubious media-buying practices, non-transparent digital media processes - and … Read the whole story

  • C3 Ratings Decline For Cable TV Networks

    In the second quarter, MoffettNathanson Research says there was a 9.1% decline in total day 18-49 viewers for Nielsen C3 ratings -- the average … Read the whole story

  • The Turning Point

    "We've got live Periscope, too," White nationalist organizer, former KKK chief and former Louisiana state legislator David Duke said as he strode up to … Read the whole story

  • Snap's SEC Filing Details Acquisitions

    This year, the struggling social network paid $213.3 million for Zenly and $135.2 million for Placed, it revealed in a fresh filing with the … Read the whole story

  • How 'Billboard' Returned To Top Of The Charts

    'Billboard' will be 123 this November. But when the music industry took a nosedive from 2000-2013, the magazine suffered. Four years later, the brand … Read the whole story