Next year's midterm election will see a small increase from 2014, partly due to lower unit prices on political ads for digital media and … Read the whole story
Cox Media Group's Videa platform is available in 96 markets and is in 68.5 million TV homes, with 432.4 billion annual impressions. Read the whole story
The companies plan to pair Innovid's video views and data with Taykey's contextual intelligence dataset. The goal is to provide brands and media buyers … Read the whole story
The Dow Jones Industrials index was up 1.4% with a 331-point gain to 24,272. The Dow Jones U.S. Broadcasting & Entertainment was down 0.2% … Read the whole story
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The ever-readable and whip-smart Cory Treffiletti jumpstarted the prediction season this week with "3 Things You'll Be Talking About In 2018" in "Media Insider." … Read the whole story
Carat, part of Dentsu Aegis, is the incumbent in the U.S., where the brand spent an estimated $95 million on ads in 2016, according … Read the whole story
Peter Mears, a long-time Interpublic and Omnicom media executive who joined Havas in April as global chief operations officer, has been named CEO of … Read the whole story
Alan Wexler, current Co-CEO, will become the lone CEO at the top of the organization at the beginning of the new year. Chip Register, … Read the whole story
HBO CEO Richard Plepler said Wednesday that the company will reevaluate its presence in most countries around the world over the next few years, … Read the whole story
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"We have a problem. You know it, I know it, we all know it." That's how Linda Yaccarino, chairman of advertising sales and client … Read the whole story
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Digital fraud may lead to more TV ads. But digital media will continue to grow and propaganda -- thanks to automated systems for placing … Read the whole story
CNN's "Great Big Story" video brand, which publishes short-form videos on social platforms and YouTube, "is really the bullseye for what advertisers say they … Read the whole story
'Sunset' had been with Time, Inc. for 27 years at the time of the sale. The publisher was its third owner in nearly 120 … Read the whole story
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As you probably know, the Russians are accused of attempting to influence the 2016 U.S. presidential elections. It has come to light that one … Read the whole story
