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by Laurie Sullivan
An ad-verification company has uncovered multiple hacker networks involved in auto-redirect attacks with payloads of mobile click fraud, tech support scams, and malicious installations. … Read the whole story
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by Wayne Friedman
A study noted that two-thirds of marketers will increase spending -- slightly -- from 16% to 19% of overall media spending going to cross-platform … Read the whole story
by Wayne Friedman
The programmatic inventory includes stations in the top 50 media markets and 181 markets overall, reaching more than 96% of all U.S. TV homes … Read the whole story
by Gavin O'Malley
Zuckerberg says the solution requires input from experts in the fields of history, civics, political philosophy, media, government and technology. Read the whole story
COMMENTARY
by George Simpson, Featured Contributor
It seems a little a paradoxical to have streaming services say, "Yeah, go ahead and share our content," then say they want more revenue … Read the whole story
by Laurie Sullivan
Amazon has become a more preferred destination for online shopping searches, according to a research report released this week from Forrester Research. Overall, Forrester … Read the whole story
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by Steve McClellan
As the brand's first AOR, Deutsch's scope of work will include brand strategy, creative and production responsibilities. The agency's first work for the brand … Read the whole story
by Melynda Fuller
The company has transformed itself into a digital-first multimedia outlet over the past two years. In 2017, TMB added 10 million unique viewers to … Read the whole story
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by Alex Weprin
The number of hours consumers spent streaming over-the-top video was up more than 100% in 2017 compared to the prior year, according to Conviva, … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
"The network will continue to do entertainment programming," says Dana Walden, co-chair of Fox Television Group, speaking at the Television Critics Association press tour … Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
Tech company Alphonso TV is in the spotlight this week, following a report about the company's ability to "listen" to the tv shows and … Read the whole story
by Alex Weprin
Hulu has named Julie DeTraglia vice president and head of research for the over-the-top video company, unifying all of its research teams under one … Read the whole story