The auto giant spent an estimated $970 million on measured media in the U.S., according to Kantar Media. Read the whole story

CBSN New York will stream the local newscasts from CBS' New York stations WCBS and WLNY. It is the first of what CBS says … Read the whole story

Following the return of cofounder Alex Bogusky, Crispin, Porter + Bogusky (CPB) is undergoing a makeover to move beyond the agency's past and position … Read the whole story

By October 2019, consumer demand for Netflix's original programming will hit 50% -- giving it parity with license titles from third-party TV producers like … Read the whole story

The keyword won't last much longer, said Pooja Lal, media-buying manager at Cisco, during MediaPost's Search Insider Summit on Thursday in Park City, Utah. Read the whole story

Verizon says it has experienced "lower-than-expected benefits" from its integration of Yahoo and AOL. Read the whole story

The video audience increased by 23.7% and mobile web increased by 5.6% across an audience of 1.8 billion for the 114 magazine brands included … Read the whole story

Hulu gives consumers the option to get a cheaper tier of service in exchange for including limited ads in the package. "Some 87% of … Read the whole story

Adthena named Amazon as the industry's more egregious "brand bidder" over the Black Friday-Cyber Monday period. Read the whole story

There were 1,718,541,020 CTV ad requests in Nov. 2017, and 29,901,704,314 ad requests in Nov. 2018 -- a growth rate of 1,640% year-over-year. Read the whole story

While wrist-worn wearables such as smartwatches and fitness trackers continue on solid footing, ear-based wearables or hearables are gaining momentum and are expected to … Read the whole story

Naysayers are criticizing Trump's choice of former TV journalist Heather Nauert to be U.S. ambassador to the U.N. Read the whole story