Philadelphia-based Harmelin Media Wednesday said it was named media agency of record for Aspen Dental Management Inc. and that it is opening a Chicago … Read the whole story
Despite a modest 0.9% gain in 2018, Omnicom's OMD unit held on to the No. 1 ranking among the U.S. top media services agencies, … Read the whole story
Wednesday's surprise live TV statement of the Department of Justice's Special counsel Robert Mueller drew 4 million OOH viewers at its peak time. Read the whole story
At a time when many traditional media are declining or expanding at relatively modest rates, out-of-home ad spending in the U.S. grew 6.0% to … Read the whole story
What's driving local ad investments is matching creative messaging targeting consumers at different points in their purchase journeys. Read the whole story
Joe Marchese, former president of ad revenue for Fox Networks Group, Wednesday announced that his next act would be to serve as an entrepreneur-in-residence … Read the whole story
Two longtime entertainment shows also posted low single-digit percentage drops: CBS' "Inside Edition" was down 3% for the season to 4.37 million and CBS' … Read the whole story
Users have to interact with an advertised game for 15 seconds in order to receive a reward -- with the ad unit's call to … Read the whole story
New app Pokemon Sleep will "track the amount of time players spend sleeping and when they wake up," data that "will have an effect … Read the whole story