by Steve McClellan
The award, effective July 1, came after a formal review that began last November. The incumbent was Publicis Groupe's Starcom. Read the whole story
by Karlene Lukovitz
The suit claims Hulu is not enabling HD on computer browsers so as to push subscribers to use other devices that enable easier data … Read the whole story
by Joe Mandese
Some more revealing data from the out-of-home industry shows Americans are slowly regaining their mobility after months of staying at home. This unique data … Read the whole story
by Wayne Friedman
The IAB will offer its NewFronts as a virtual, video upfront series of presentations for the week of June 22-June 26, covering "streaming video, … Read the whole story
by Wayne Friedman
The Trump presidential campaign ramped up national TV ad spend the first two weeks in May on Fox News Channel, HGTV and three major … Read the whole story
COMMENTARY
by Joe Mandese
If I were going to cast someone to portray a villain working behind the scenes on a secret weapon to fight the Resistance in … Read the whole story
by Joe Mandese
Half of ad execs don't expect anyone to buy more than one quarter's worth of TV ad inventory in this year's upfront network TV … Read the whole story
COMMENTARY
by Adam Buckman, Featured Columnist
One category of COVID-era TV content that has emerged recently is (for want of a better word) the "Zoom-inization" of television. Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
National TV revenue could drop to around $13 billion from a more typical $20 billion upfront marketplace, collectively pulled in from broadcast and cable … Read the whole story
by Larissa Faw
"We are going to come out of this stronger, not weaker," says Paul Woolmington, CEO Canvas Worldwide. Read the whole story
COMMENTARY
by Ken Klein, Nick Levi
As cannabis moves to Main Street, state executive orders should make good reading for those trying to figure out how to regulate marijuana. Read the whole story
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by Larissa Faw
The action-oriented banners, digital billboards and digital videos speak to this gaming audience in their own idiomatic way with headlines such as "pwn your … Read the whole story