MediaCom, which currently handles the account in the US and Australia, will expand its remit across Uber markets in North America, Latin America, EMEA … Read the whole story
MediaPost is seeking nominations for its annual All Stars awards. If you'd like to nominate a star-worthy candidate in brand marketing, agency media or … Read the whole story
Austin, TX-based full-service agency GSD&M, part of Omnicom, has appointed Dave Kersey executive media director. Kersey will be responsible for growing and evolving the … Read the whole story
The decision expands the GroupM agency's remit with the company-Wavemaker services the Pernod Ricard account in China, France and India. Read the whole story
The company said it has reached an agreement in principle "on certain aspects of the potential transaction," and expects to proceed to final talks … Read the whole story
The business optimism of global marketers has improved considerably over the past few months, according to the fourth COVID-19 pandemic tracking study conducted by … Read the whole story
The House Judiciary subcommittee on antitrust released its findings and recommendations Tuesday on how to readjust and reform laws for the digital age, after … Read the whole story
The Radio Research Consortium, Inc., a not-for-profit that provides audience estimates data to non-commercial radio stations, has renewed a multi-year agreement with Nielsen to … Read the whole story
President Trump on Tuesday reiterated his call to abolish web publishers' legal protections, after Facebook and Twitter took action over his misleading post comparing … Read the whole story
When the world is going to hell in a hand basket, we don't realize that the past is a poor foundation on which to … Read the whole story
Political advertising could bring in a record $3.5 billion this year for TV stations, but how political spend will factor into the overall local … Read the whole story
The top three brands by spend were Toyota ($56.7 million), Nissan ($40.9 million) and Lexus ($39.7 million), per iSpot.tv. Read the whole story
BritePool, MediaMath, and Sonobi have completed their first real-time test using the BritePool ID to find identified Harry & David customers on the open … Read the whole story