TikTok's partnership with WPP will give its media clients early access to emerging services built by the social platform including ad products in development … Read the whole story

DPAA on Tuesday will announce that Ivan Markman, Verizon Media chief business officer, and Jean-Christophe Conti, CEO of VIOOH, have joined the global trade … Read the whole story

One ad in Times Square New York Friday appeared with the message, "GME Go Brrr." Another in Oklahoma stated "We're Not Leaving $GME." Read the whole story

Facebook plans to encourage iPhone and iPad users to allow online tracking by telling them that tracking will result in "ads that are more … Read the whole story

It took a global pandemic, but for the first time since the research team at FX Networks began tracking it, the number of original … Read the whole story

The goal is to enable brands to leverage every audience across every platform and tap into the buying power of the critically undervalued 55+ … Read the whole story

"It's troubling that important decisions are being made by tweet," the ANA's Dan Jaffe says. Read the whole story

Depending on one's point of view, the final season of "Keeping Up With the Kardashians" represents either a boon to mankind or an incalculable … Read the whole story

NYU report also recommends amending, rather than repealing, Section 230. Read the whole story