Silvia Sparry, a nearly eight-year veteran of Xaxis, has been named its global COO, a newly created role at the GroupM unit. Read the whole story
After plummeting at nearly twice the rate of the overall advertising marketplace in 2020, alcohol ad spending is forecast to marginally outpace overall advertising … Read the whole story
In a move that speaks volumes about the future of innovation, GroupM has tapped long-time data geek Krystal Olivieri as its new chief innovation … Read the whole story
The appointment continues the makeover of Havas Media's North America executive leadership team. Read the whole story
It's time Madison Avenue developed a new set of KPIs -- public safety ones -- measuring the direct and indirect role of ad spending … Read the whole story
Mainstream media outlets -- especially local and national news broadcasters, print news publishers and radio broadcasters -- are the most trusted sources Americans turn … Read the whole story
"As the present controversy throws into sharp relief, navigating Google's user-facing privacy representations is a singularly fragmented affair," a federal judge said in a … Read the whole story
Credit for creating and developing "The Upshaws" goes to two of the show's stars, Mike Epps and Wanda Sykes. Read the whole story
About 81% of advertisers surveyed fear backlash caused by "an inauthentic execution of LGBTQ people and scenarios." Read the whole story
The "Interbrand Inclusive Design" practice will be led by Marianne Waite, who also serves as the Founder of non-profit Think Designable and the UK … Read the whole story