In a blatant endorsement of a media supplier, Magna has released a report conducted with Spotify indicating the COVID-19 pandemic contributed to "screen fatigue" … Read the whole story
Rick Bruner, a veteran media industry researcher, has joined Standard Media Index as head of insights and analytics. Read the whole story
There will be a limited number of commercials -- four minutes of ad time per hour. Commercials will not play during HBO programming -- … Read the whole story
The agency tracker is out with its annual "Compitches" report that evaluates pitch competitiveness of 719 media agencies in 46 countries, awarding grades based … Read the whole story
Democracy has a branding problem, and I think it has something to do with the root names of America's two political parties: Democratic and … Read the whole story
Former President Donald Trump has shut down his blog, which launched last month to worldwide headlines but failed to draw much of a following. Read the whole story
Nine months after benchmarking the confidence Americans have in the Centers for Disease Control (CDC), overall trust has slid. It has also become far … Read the whole story
The many challenges of how to name a new company are summed up in Discovery Inc.'s decision to rename itself Warner Bros. Discovery. Read the whole story
What will the programmatic world look like as third-party cookies start to decline? Not as different as you might think. Read the whole story
In what may be the best examples of corporate altruism, Reckitt is teaming up with the Ad Council to promote a public service ad … Read the whole story
The ad industry is asking Colorado lawmakers to reject a proposed privacy law that would require companies to honor residents' requests to opt out … Read the whole story
Data shows a year over year increase of 5.5% in diverse talent overall in the U.S., which now represents 32% of the company's 21,000 … Read the whole story
The survey is designed to assess progress on the diversity front -- which the WFA concludes hasn't been much -- by analyzing workforce composition … Read the whole story
Facebook announced tools for developers to improve messaging for businesses on Wednesday at its annual conference, without a flashy, Hollywood style. Read the whole story
Omelet has promoted Ricardo Diaz to Chief Digital Officer. Diaz joined the agency in 2016 as executive director of Digital. Under his leadership, Omelet … Read the whole story
MSNBC is the second-most-watched basic cable network. CNN is the sixth-most-watched. Read the whole story
International Data Group, which began life as a newsletter about the computer industry launched in 1964, has agreed to be sold to private equity … Read the whole story