Facebook on Tuesday sued four Vietnamese residents who allegedly ran an ad-fraud scheme that took control of accounts of users who worked at ad … Read the whole story

Alice Sylvester, a founding partner of Sequent Partners, and long-time agency media research at fabled shops such as JWT, Leo Burnett, Y&R and FCB, … Read the whole story

ViacomCBS is estimated to have taken in gains similar to other TV network companies closing upfront deals earlier this month in the 20% or … Read the whole story

Just as important, a significant percentage of consumers are coming back to experience live marketing experiences. Read the whole story

The Digital Place-Based Advertising Association (DPAA) today announced its annual "Video Everywhere Summit" will be held 100% live and in-person on Oct. 12. Read the whole story

Sarah Personette will oversee emerging businesses, global ad sales, content partnerships and revenue operations as Twitter pushes to double its revenue by year-end 2023. Read the whole story

More than half of Americans have observed a rise in fake and/or "toxic" user-generated content on social media since the COVID-19 pandemic began in … Read the whole story

Intellectual property rights are apparently not sacred in the TV business, where the copycatting of shows is something of a tradition. Read the whole story

I recently was a juror for the Cannes 2021 Creative Strategy category. We looked for insight-driven, strategic approaches that unlocked results-driving creative. Here are … Read the whole story

The approval should be good for four years, but the EU Commission warned it will revoke that if it discerns problems threatening EU citizens' … Read the whole story

Writers can self-publish their work and charge for subscriptions and content. Read the whole story