January 25, 2023
Thursday, March 10, 2022
The win divides the bank's U.S. and Poland markets at Dentsu X and Spain, Portugal and the U.K. at sister agency Carat. Read the whole story
Not surprisingly, it includes some of the same big suppliers who participate in the NewFronts: Meta, Microsoft, Amazon, etc. Read the whole story
Comscore said she will lead currency initiatives, begging the question: what's not a currency initiative at Comscore. Read the whole story
Most worrisome of all is the trusted information divide among people who have chosen to be vaccinated or remain unvaccinated against COVID-19. Read the whole story
The groups argue that limiting internet access will hurt individuals attempting to organize in opposition to the war, report honestly on the events in … Read the whole story
Meta's current policies do not preclude countries that sympathize with Russia from running ads in countries outside the U.S. Read the whole story
COMMENTARYA new western series on AMC+ takes multiple cues from the 1960s westerns of Clint Eastwood and director Sergio Leone. Read the whole story
The House Judiciary Committee is seeking a criminal probe of Amazon over statements to lawmakers during the committee's recent investigation of competition in digital … Read the whole story
COMMENTARYThe free app lets show hosts interact with callers in real time and use tens of millions of licensed songs. During beta, users also … Read the whole story
- COMMENTARY
Amazon's DSP offers a wealth of proprietary data and inventory to advertisers looking to promote products, brands, or services to Amazon's customer base. Read the whole story
"Due to the escalating situation in Russia and Ukraine, Nielsen is actively working with its clients and vendors in Russia to pause new business … Read the whole story
- COMMENTARY
The privacy feature protects against bounce tracking, which allows trackers to track someone even if browser-level privacy protections are in place. Read the whole story
Cord-cutting continues to hurt top pay TV providers. The top seven cable providers dropped 6.1% in 2021, with DirecTV taking the biggest hit, followed … Read the whole story
- COMMENTARY
Applebee's paused advertising on CNN after the network ran picture-in-picture Applebee's ads during its coverage of the Russia-Ukraine crisis. What can brands do to … Read the whole story
- COMMENTARY
Mourning the decline of paper pubs, with insights gleaned from editing Magazine Rack, former MediaPost column with reviews of -- gasp! -- print magazines. Read the whole story
- COMMENTARY
Everything slowed down and we were able to take a collective breath. So what have we learned? Read the whole story
While an ad-supported tier still isn't in Netflix's plans, Spence Neumann acknowledges that if at some point it was found to fit with Netflix's … Read the whole story
Active Theory was named by Fast Company as a Top 10 innovative company in the live events category, with a platform that creates web-based … Read the whole story
About a third of U.S. consumers said friends and family helped them to learn about an app. Read the whole story
