"The fastest-growing area of training is the demand for addressing capability gaps in ad tech and martech (42% in 2022 vs. 26% in 2019)," … Read the whole story

The agency's "Uncertainty Report" draws on millions of signals to highlight the Big 5 driving uncertainty: the economy, geopolitical conflict, climate change, trust and … Read the whole story

"Minions" dominated national TV theatrical marketing in the last 2 weeks, driving 943.9 million impressions, according to iSpot.tv -- and posted the best North … Read the whole story

NBA-fueled live programming on TNT and ESPN in Q2 helped those networks register big prime-time viewer hikes in the period. Read the whole story

Margo Kahnrose, CMO of Skai, says the company's long-term goal is to connect marketers to any marketing channel from its platform. Read the whole story

"In order to best reach our target audiences, we are reevaluating our programming distribution strategy regarding the content that currently airs on Olympic Channel: … Read the whole story

Brands that promote their loyalty programs on social media likely will encourage more interactions with customers. Read the whole story

A judge granted preliminary approval to Google's proposed settlement of a lawsuit claiming the company exposed sensitive information of Android users who downloaded a … Read the whole story

Twitter has agreed to settle a lawsuit brought by journalist Alex Berenson stemming from the company's decision to ban him over posts about vaccines, … Read the whole story