In the U.S. Sam's Club spent an estimated $36 million on measured media last year, according to agency research firm COMvergence. Read the whole story
He also blamed the groups exercising their free speech for "trying to destroy free speech in America," even as he begins asking verified Twitter … Read the whole story
Several other groups would only speak on background, and the gist is similar to what Omnicom stated. That is, no blanket pause (yet) but … Read the whole story
COMMENTARYAMC+ and Amazon Prime have each batted .1000 for new shows introduced from last January to the present reviewed by the "TV Blog." Read the whole story
The deal will work with Fox's OneFOX video inventory to manage direct-sold ad inventory across content for Fox Corp. brands including Fox News Media, … Read the whole story
As part of its Creator Week, Meta announced creators will soon be able to make their own NFT collectibles and sell them directly to … Read the whole story
Commenting on an earnings call, CEO Mark Penn said that the company also generated record net new business wins in the period--$86 million in … Read the whole story
Fans will be able to collect customizable avatars inspired by "Game of Thrones" characters as well as assorted packs of accessories, companions and gear … Read the whole story
Toyota had a 54% increase in minutes of national TV ads in October 2022 compared to a year-ago. Read the whole story
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Have we forgotten about Russia looking to manipulate the U.S. media - possibly around the elections? Politico says Russian state media money continues to … Read the whole story
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Google Search Advocate John Mueller predicted the strength of backlinks as a ranking factor during a BrightonSEO session in which a group discussed a … Read the whole story
COMMENTARYLinkedIn says it will continue to invest in innovative tech to help B2B marketers navigate the privacy landscape and to enable marketers to build … Read the whole story
Mobile data broker Kochava is urging a federal judge to throw out a class-action complaint brought by a California man who accuses the company … Read the whole story
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It is very possible to understand people like us -- while being utterly perplexed by people who are NOT like us. Read the whole story
COMMENTARYAt 17%, the U.S remains among the markets with the lowest fraud rates. Read the whole story
Wieden was the impetus for creating the award two-decades ago when a piece of ground-breaking work wasn't recognized the way it should have been … Read the whole story
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A federal judge appointed by former President Donald Trump has thrown out a lawsuit accusing conservative lawmaker Rep. Lauren Boebert of violating the First … Read the whole story
