The analysis also reveals declines of deceleration for most major media with the exception of out-of-home, which boomed 15% in Q3 and is trending … Read the whole story
COMMENTARYFollowing Musk's decision, I figured I'd run my own poll. If you'd like to cast a vote go to @jmandese and I'll follow up … Read the whole story
According to the agency Jursa will work with clients such as MassMutual, GE, and the New York Mets to develop and execute performance media … Read the whole story
Returning CEO Bob Iger's goal to put "more decision-making back in the hands of our creative teams and rationalize costs" reflects the decentralization in … Read the whole story
COMMENTARYThis year's Automobility LA makes a strong case that auto shows are here to stay. Read the whole story
"Advertising is the lifeblood of the American economy," the Association of National Advertisers said in comments filed Monday. "The FTC should not presuppose that … Read the whole story
COMMENTARYA new "Pitch Perfect" series centers on one of the movies' best-loved characters, the ever-cheerful Bumper Allen. Read the whole story
Meta is rolling out new privacy updates for teens on Facebook and Instagram, including changes to who can see their friends list and the … Read the whole story
The proposed data-poaching rule would grant the sole right to collect consumer data to the known owner or operator of the digital property the … Read the whole story
