The final report from House Judiciary Committee Chair Jim Jordan's staff does not make any explicit recommendations, but says its "work is not done," … Read the whole story
EDO Ad EnGage estimates Warner Bros. spent a modest $15.48 million in national TV advertising -- with 4,510 airings, resulting in 1.97 billion impressions. Read the whole story
Jimmy Fallon's new ad-biz reality show might be of keen interest to the industry, but can it draw the interest where it matters most … Read the whole story
Four Lessons for Democrats from the NYC mayoral primary. Read the whole story
Gen Z appears caught somewhere between optimism and anxiety, favoring indulgence, spontaneity and self-care as coping mechanisms. Read the whole story
Building off of its designated portal for NFL content, X has announced the launch of "NFL Top 100," a short-film series aligning with the … Read the whole story
Integral Ad Science on Monday announced a partnership with Snap and Lumen Research to launch Snap Attention Measurement, a tool that brings attention metrics, … Read the whole story
The company's move comes 17 years after rolling out broadband caps, which were initially set at 250 GB per month. Read the whole story
For one, Kantar BrandZ data shows a strong correlation between sustainability perceptions and purchase intent. Read the whole story
Research shows U.S. viewers watch an average of 24 hours of TV every week, with 66% of U.S. consumers watching TV "all or most … Read the whole story
AI is being hyped as the magic tool to give SMBs a lift in competition, but a recent study of 750 small and medium-sized … Read the whole story
Philosopher, investor and author Anders Indset often romanticizes about combining human beings with tech advances like quantum computing and artificial superintelligence. How would advertising, … Read the whole story
Prime Video consumers are appealing the dismissal of their lawsuit accusing the company of sharing information about their online video viewing with Amazon affiliates. Read the whole story
Spotify, a service of nearly 700 million global users (including 270 million premium subscribers), is pushing to add more video content to be aligned … Read the whole story
Perplexity cofounder Aravind Srinivas announced a new feature that reminds users of tasks and allows them to be scheduled on WhatsApp. It's just one … Read the whole story
At best, hashtags are harmless. At worst, they make your brand look out of touch with current best practices and user behavior. Don't waste … Read the whole story