by Wendy Davis
Musk's X "expects that further evidence obtained in discovery or through regulatory and other investigations will result in additional defendants." Read the whole story
by Joe Mandese
The new "Kroger Precision Marketing" unit combines the digital and in-store media of its 84.51 retail media operation with the Kroger Plus Card's loyalty … Read the whole story
by Wendy Davis
The FTC's proposed merger conditions would prohibit Omnicom/IPG from directing ad dollars based on a publisher's political or ideological views. Read the whole story
COMMENTARY
by Adam Buckman, Featured Columnist
Arguments can be made for and against government support for public media. Read the whole story
by Steve McClellan
Led by iProspect, the assignment secures the integrated media business for BMW, MINI, and BMW Motorrad across 23 markets in Europe. Read the whole story
by Wayne Friedman
Streaming accounted for 40% of total upfront volume for Disney. The company says this is consistent with its year-ago business. Read the whole story
by Colin Kirkland
YouTube will begin rolling out an AI-powered "age estimation model" on August 13 to determine whether U.S.-based users are under 18 via in-app activity, … Read the whole story
by Laurie Sullivan
Microsoft says this experimental version of Copilot Mode is a new way to pilot the web. The AI feature will anticipate what a person … Read the whole story
by Laurie Sullivan
TikTok's latest job listings highlight a variety of campaign types, telling advertisers where it plans to focus on performance advertising as it emphasizes search. Read the whole story
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by Laurie Sullivan
Movement for an Open Web, an advocacy group that supports web publishers, filed a complaint with the UK Competition and Markets Authority challenging the … Read the whole story
by Colin Kirkland
TikTok has partnered with iHeartRadio to launch "Next Up: Live Music," a singing competition that began this week and will run through September. Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
There is a mixed picture for broadcast-originated original shows that have a significant mix of streaming viewing, live or delayed viewing. Read the whole story
by Danielle Oster
The cross-platform campaign promotes the streaming service's library of audiobooks. Read the whole story
by Steve McClellan
North America was the top performer by region with 4.6% growth driven by Havas Health which turned a double-digit gain. Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
"We are beginning to see the early impact of Charter's bundled streaming packages. The results are eye-opening. Maybe video isn't dead after all," MoffettNathanson … Read the whole story
COMMENTARY
by Gord Hotchkiss, Featured Contributor
How much of our ability to judge whether we should trust someone or not is impaired by screen-to-screen communication? Read the whole story
COMMENTARY
by Ray Schultz, Columnist
Chickens are awarded to newspapers that kowtow to the President. Read the whole story