COVER STORY
HOLLYWOOD -- “Exorcist” director William Friedkin told his Linda Blair crucifix masturbation story. Mel Brooks explained why he couldn't have made “Blazing Saddles” today, because of its use of the “N-word.” A low-key Jerry Lewis described how he filmed his movies on an open set, where 400 or so civilians provided real audience feedback. And … Read the full story by Phyllis Fine
- Commentary
Over the last 18 months, I have been fortunate to work with quite a few CMOs and integrated marketing leaders from many well-known brands. All these senior marketers are very … Read the full story by Maarten Albarda
- Commentary
It's that time of year again: when we celebrate TV media. Weeknights are dotted with presentations, parties and dinners, star-studded with on-air talent, enriched with goody bags, gift cards and … Read the full story by Dave Morgan
- Commentary
In one of the least expected openings in "Mad Men" history, "Time Zones" begins with Freddy Rumsen addressing us directly. Of all the gin joints in all the towns! Yes, … Read the full story by
CommentaryFor now, it feels like the characters on "Mad Men" are living in some kind of bubble. They seem not to be preoccupied in their daily lives with the consistently … Read the full story by Ed Martin
- Commentary
As an unrehabilitated news junkie, I've long been fascinated by how the fragmentation of media still allows the news of the day to somehow seep in. If a few years … Read the full story by Catharine P. Taylor
NewsThe Internet standards group World Wide Web Consortium took a small but significant step forward this week with its 3-year-old initiative to implement the do-not-track requests that users can send … Read the full story by Wendy Davis
- Commentary
The Federal Communications Commission is trying very hard to convince people that allowing Internet service providers to create fast lanes isn't a betrayal of net neutrality principles. But broadband advocates … Read the full story by Wendy Davis
- News
Later this month Facebook will introduce its mobile ad network that will extend the company's successful app install ad program to third-party publishers and developers. Read the full story by Steve Smith
NewsLooking more like a regular TV network, Netflix has struck deals with a number of small multiple system operators and TiVo that will give the subscription video-on-demand service its own … Read the full story by Wayne Friedman
- Commentary
There's a reason why the cable industry is pushing data caps: Consumers with high-speed Web service are increasingly deciding to do without pricey cable television subscriptions. Experian Marketing Services says … Read the full story by Wendy Davis
- Commentary
TV still reigns supreme for viewing video, but the second most popular venue for watching a show has become the mobile phone. In fact, more consumers are watching online video … Read the full story by Daisy Whitney
- News
Citing "an improved economic outlook in the U.S.," as well as the incremental stimuli of the Olympics, The World Cup, and the Affordable Care Act, Interpublic's Mediabrands Magna Global unit … Read the full story by Joe Mandese
NewsIt's the end of an era: Meredith Corp. announced that "Ladies' Home Journal" will cease publication as a regular stand-alone magazine after 131 years, during which time it attained iconic … Read the full story by Erik Sass
NewsThe WPP CEO, commenting during a conference call with analysts, said the regulatory atmosphere in Europe has "tightened" and it is unlikely that Omnicom and Publicis Groupe will obtain the … Read the full story by Steve McClellan
NewsIt looks like a guy who knows where many of the proverbial bodies are buried in the KSL bankruptcy case is about to tell his side of the story. William … Read the full story by Steve McClellan
CommentaryAMC's "Mad Men" may be the go-to show right now for a look at the advertising business in the Sixties, but every now and then an episode of a classic … Read the full story by Ed Martin
- Commentary
In recent weeks both Slate and The New York Times have decided that I need more of their content and have plans to invite me to pay for it. Slate … Read the full story by George Simpson
NewsA dozen technology companies -- including Intel, IBM, Facebook, and Google -- have stepped up to pledge $3.6 million to help maintain under-funded open-source software projects that are important to … Read the full story by Laurie Sullivan
NewsAlthough not for lack of trying, Google has yet to establish a social network worthy of its name. To further complicate matters, Vic Gundotra -- Google+ head, and the executive … Read the full story by Gavin O'Malley
NewsLinkedIn has surpassed 300 million active members worldwide, up from 277 million at the end of 2013. The roughly 36% growth rate in the first quarter from a year ago … Read the full story by Mark Walsh
CommentaryNow that Buzzfeed has emerged as one of the most powerful publishing platforms in the business -- one that is credited with adopting and adapting the most state-of-the-art bells-and-whistles of … Read the full story by Joe Mandese
NewsFor 2013, the average online video ad was about double the price of a national TV commercial. An average online video ad -- for all lengths of ads -- was … Read the full story by Wayne Friedman
