HBO's Carrie Fisher/Debbie Reynolds documentary premiering this weekend is nothing if not timely. HBO bumped up the premiere date in the wake of their deaths one day apart late last … Read the full story by Adam Buckman
At an otherwise fractious and unpredictable time in American politics and media culture, former Fox anchor Megyn Kelly might be the only person around whose career planets are all aligned … Read the full story by
Robert J. Coen, a long-time Interpublic executive who was Madison Avenue's de facto bean counter for more than six decades, died Nov. 18, 2016 at his home in West Orange, … Read the full story by Joe Mandese
One of the striking evolutions of the Internet of Things highlighted at this year's CES is the scope of major brand involvement in very many ways. However, this not an … Read the full story by Chuck Martin
Before the official opening of each annual CES in Las Vegas, the industry organization behind the show comes out with a look ahead, and this year the major theme is … Read the full story by Chuck Martin
Nielsen has altered the preview of its Total Content Ratings system. Instead of allowing its media clients to analyze TCR data online as of January 1, it will provide off-line … Read the full story by Wayne Friedman
The only surprise in Fox's decision to move Carlson's show is how quickly the slot was filled, against some expectations that it would be anchored by a woman. Read the full story by Adam Buckman
The Interactive Advertising Bureau (IAB) said Friday the Tech Lab will take responsibility for governance of the Mobile Verification Open-Source Software Development Kit (SDK) initiative, formerly managed by Integral Ad … Read the full story by Laurie Sullivan
LAS VEGAS -- CES is an acronym that stands for the "Consumer Electronics Show," but given the number of ad execs attending each year, it's not surprising to see plenty … Read the full story by Joe Mandese
The stuff is out there. It's free. Why subscribe? Well, there are several reasons, and isn't it high time for publishers to get busy offering them? Read the full story by Bob Garfield
The major U.S. ad trade associations Tuesday evening jointly submitted a petition to the Federal Communications Commission to reconsider its order mandating opt-in privacy requirements by Internet service providers. The … Read the full story by Joe Mandese
"A three-peat is possible -- if not probable -- if Wall Street, consumer confidence, and the economy continue to respond favorably to the incoming administration," Kelley Blue Book's Rebecca Lindland … Read the full story by Tanya Gazdik
Back in the fall, Walmart consolidated its $900 million U.S. media assignment with Minneapolis-based Haworth Marketing + Media. Today, the big box retailer confirmed the new AOR relationship with Haworth … Read the full story by Steve McClellan
The company is also closing its offices in New York and Washington D.C. -- although some staffers are expected to continue to work remotely from these areas. Read the full story by Gavin O'Malley
Broadcast TV was down some 19% -- $1 billion lower-- to $4.4 billion. Analysts have blamed some of the pullback on lower Presidential election advertising from Donald Trump. He relied … Read the full story by Wayne Friedman
The big NFL prime-time series of 10 telecasts has averaged Nielsen 20.3 million viewers in its live program/same day results. This is down 10% from its average 22.5 million viewers … Read the full story by Wayne Friedman
Smartphone usage soared during the Olympics to two hours and 10 minutes -- almost double that of the same period a year before, when it was one hour and 14 … Read the full story by Wayne Friedman
Anthony Pompliano claims to have been fired after less than a month as Snapchat's head of growth, because he refused to go along with the alleged scheme of inflating figures. Read the full story by Gavin O'Malley
Verizon says the new FCC privacy rules won't prevent the company from moving forward with its plans for targeted ads. Read the full story by Wendy Davis
A commentary published by Xinghua, China's state-run news agency, titled "An obsession with 'Twitter foreign policy' is undesirable," made it clear that Trump's twitter addiction will not be tolerated by … Read the full story by Philip Rosenstein
I attended a funeral today. I knew him casually. We frequented many of the same social and business circles, and had had more than one good chat about our social … Read the full story by Kaila Colbin
Who says print is dead? For the second time in six months, "The Atlantic" is reprinting an issue of its magazine: The January/February 2017 edition featuring the "My President Was … Read the full story by Joe Mandese
LAS VEGAS -- As many thousands of attendees roamed the countless aisles of CES here, there was no shortage of opportunities for any of those willing to become part of … Read the full story by Chuck Martin
The U.S. Army has issued an RFP for its next ad and marketing program contract, which is potentially valued at $4 billion over ten years. IPG's McCann is the current … Read the full story by Steve McClellan
Generations are ordinarily thought of in 18-year increments. Baby Boomers, for example, were born between 1946 and 1964, and generally have similar media habits. Most people in previous generations had … Read the full story by Steve Sternberg
After dating a few years ago, then taking some time off and seeing other companies, publishers Meredith Corp. and Time Inc. may be getting back together. At least that's what … Read the full story by Erik Sass