After crashing seasonally in January, demand for U.S. advertising soared to an all-time high for any February on record, according to the latest monthly edition of the Ad Market Tracker. … Read the full story by Joe Mandese
As the self-appointed president of the "Maniacs for Mad Men" club, I'm always on the lookout for a worthy successor. I don't want to get too excited yet, but I … Read the full story by
The review comes shortly after the beer giant's $100-plus billion merger with SABMiller late last year. Combinations such as this frequently trigger agency reassessments. Read the full story by Steve McClellan
In an ironic twist for a company whose corporate motto is "do the right thing," the Association of National Advertisers issued an advisory warning members about the brand safety of … Read the full story by Joe Mandese
The timing of YouTube advertiser fallout couldn't be worse for the ad-supported long-tail video marketplace, and it couldn't be better for broadcasters, heading into the 2017-18 upfront and "NewFront" advertising … Read the full story by Joe Mandese
Several advertising execs with hands-on experience creating and scheduling campaigns say every company in the advertising supply chain has some accountability for where their ads appear on the Google Display … Read the full story by Laurie Sullivan
The recent changes in Google's brand safety policies mean stricter guidelines and more controls for advertisers on YouTube, but the Internet giant is not the only platform that needs to … Read the full story by Laurie Sullivan
The ANA wants a window into the walled gardens. Fair enough. The gardens are so lush and inviting. Read the full story by Bob Garfield
Tourist destinations must continue to focus on security to ensure that their markets remain resilient, according to the World Travel & Tourism Council. Read the full story by Tanya Gazdik
In the latest revelation, a Russian dossier intercepted by Bulgaria's intelligence service outlines how pro-Russian politicians there should employ fake news and other types of deception, such as distorted polls, … Read the full story by Erik Sass
The DMA and other industry groups are celebrating today's Senate vote to revoke broadband privacy rules that could restrict carriers' ability to engage in online behavioral advertising. Read the full story by Wendy Davis
The Senate on Thursday voted to revoke sweeping broadband privacy rules passed last year by the Federal Communications Commission. Read the full story by Wendy Davis
Jimmy Fallon's playful hair-tousling of then-presidential candidate Donald Trump on "The Tonight Show" last September may or may not be one of the reasons viewers are abandoning Fallon and flocking … Read the full story by Adam Buckman
Every side of humanity came out in social media during the terror attack on London yesterday -- from Donald Trump Jr's "disgraceful" tweet to images of nurses and doctors rushing … Read the full story by Sean Hargrave
Quit batting your seductive visual sensors at me. You know I can't resist. But I often wonder what I'm giving up when I give in to your temptations. Could it … Read the full story by Gord Hotchkiss
Arun Kumar has been named chief data & marketing technology officer of IPG Mediabrands, a new role inside Interpublic's media operations. Kumar, who most recently was global president of Mediabrands … Read the full story by Joe Mandese
Pope Francis takes a swipe at social media in a new message recorded for 2017 World Youth Day on April 9, warning young people not to be deceived by "false … Read the full story by Erik Sass
A federal judge has rejected a settlement of a class-action lawsuit alleging that Google violates people's privacy by scanning emails for ad-targeting purposes. Read the full story by Wendy Davis
The Association of National Advertisers has called on digital "walled gardens" -- platforms that intermediate their users' identities with advertisers who target them through the platform's closed ecosystem -- to … Read the full story by Joe Mandese
Charter planned a hiring spree and broadband expansion years ago, but that didn't stop President Donald Trump from touting the news. Read the full story by Wendy Davis
"Soon you may notice a screen over sensitive photos and videos when you scroll through your feed or visit a profile," Kevin Systrom, Instagram's co-founder and CEO, notes in a … Read the full story by Gavin O'Malley