Jimmy Dean is celebrating 50 years this year, too, and is also the sponsor of Time's new augmented reality and virtual reality app. Read the full story by Sara Guaglione
Volkswagen of America campaign uses what might be the most appropriate music, a newly released version of David Bowie's "Space Oddity." Read the full story by Tanya Gazdik
The award followed a closed review - a duel between incumbents MediaCom and Publicis Media. Read the full story by Steve McClellan
Despite heavy speculation, Netflix will remain ad-free. The company is focusing on viewer satisfaction and rejects the race for ad revenue. The announcement comes as Netflix releases surprising Q2 results. … Read the full story by Wayne Friedman
Suddenly, the Netflix narrative is turning into something very different than what the TV world has long taken for granted. Read the full story by Adam Buckman
Some $7.9 million has been spent to date -- June 30 to July 15 -- with big dollars spent on Univision ($1.3 million), NBC ($705,000) and ABC ($604,000). Read the full story by Wayne Friedman
The EC plans to focus on whether and how Amazon's use of accumulated marketplace seller data impacts competition. Read the full story by Gavin O'Malley
From "Schitt's Creek" to "Winterfell," TV today covers a lot of ground. Read the full story by Adam Buckman
Fox is said to have scored solid results -- mostly due to live programming, especially from sports. Read the full story by Wayne Friedman
The NBA has had ad patches on the front of uniforms for two years. Major League Baseball is also considering the ad-patch business. Read the full story by Wayne Friedman
A former Mazda executive is taking on the role as top U.S. marketer of Kia Motors America. Read the full story by Tanya Gazdik
Spark Foundry retained the U.S. and added Canada, while UM landed EMEA, APAC and retained LATAM. Read the full story by Larissa Faw
"We are concerned that the FTC has failed to impose strict structural reforms and managerial accountability that would put an end to Facebook's privacy invasions," Sens. Ed Markey, Richard Blumenthal, … Read the full story by Wendy Davis
Theft of U.S. intellectual property in China is common, but it's just not talked about, says Joe Lonsdale, a founding partner at 8VC and cofounder of Palantir. Read the full story by Laurie Sullivan
"Better to reach the right person in the right context once, even if [it's] expensive," than to reach that person many times in wrong, though cheaper, places. Read the full story by Dave Morgan
Germany agreed to drop a seven-month investigation into Amazon's merchant terms and conditions after the marketplace said it would amend its Business Services Agreement. The company plans to make the … Read the full story by Laurie Sullivan
Consensus on plant-based burger consumption: "U.S. consumers have not given up on beef burgers but are willing to mix things up now and then." Read the full story by Steve Ellwanger
Digital interfaces, especially search, menus, programming guides and recommendation engines -- as well as serendipity -- have become ingrained behaviors for content discovery. Read the full story by Joe Mandese
Following Publicis' acquisition of Epsilon and WPP's sale of a majority stake of Kantar, Nielsen is the last major industry data business under strategic review, and at least one Wall … Read the full story by Joe Mandese
Amazon is asking a federal appellate court to reconsider its recent decision that the company may be liable for shoddy products sold through its marketplace. Read the full story by Wendy Davis
Those nasty corporate battle headlines are here -- just not the TV dramas consumers are looking for. Read the full story by Wayne Friedman
Only four of the 26 returning broadcast nets' shows airing this period have shown growth vs. a year ago in terms of Nielsen measured viewers. Read the full story by Wayne Friedman