Fortner is tasked with heading the agency's effort to fuse creativity, media and technology to further drive business results for clients. Read the whole story
Forget Hollywood and New York. The talent is moving to Detroit. But what about the accountants? Read the whole story
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What to me is the saddest aspect of digital dislocation to witness is the accompanying moral surrender. Not only have once relatively dignified institutions … Read the whole story
The holding company just added Engauge Marketing to its portfolio. The shop will become part of the ZenithOptimedia Group. Read the whole story
Does the embrace of native advertising by publishers necessarily lead to inferior content and shady marketing practices? The native ad specialists at Outbrain are … Read the whole story
Where is Detective Lieutenant John McClane when you really need him? Read the whole story
I see what you’re doing here, Kraft, promoting your Recipe Makers meals with a “Get your chef together” tagline. It’s like a foodie version … Read the whole story
Milan Martin has joined Grey San Francisco as president of the 50-person staff. Most recently, Martin was managing director and chief strategist at Anthem … Read the whole story
Ingersoll Rand named Indianapolis-based Young & Laramore as advertising agency for the launch of Allegion, a $2 billion security products and services spin-off. Y&L … Read the whole story
