The client wasn't certain it was "where we needed to be." It took the bank 14 years to decide that. Meanwhile, a St. Louis … Read the whole story
Research firm PulsePoint Group is launching a new social strategy framework and best practices tool for marketers with SMG as its exclusive agency partner. Read the whole story
The holding company has hired Dennis McGuire to oversee treasury activities while Matt Chesler joins as investor relations head. Read the whole story
Web users could become more comfortable with online behavioral advertising if they believe ad companies adhere to the industry's self-regulatory principles, according to a … Read the whole story
Progressive has adopted a strategy unlike any other in the insurance industry, treating its ad creative like a television network, led by its hit … Read the whole story
- COMMENTARY
The ability to do things without the need to even lift a finger is quickly being applied to many aspects of our lives. New … Read the whole story
The latest round of Ron Burgundy Dodge Durango spots launched yesterday, slated to air during “Mike & Molly,” “CSI” and Home Depot College Football, … Read the whole story
ZenithOptimedia Canada announced that CEO Sunni Boot would be leaving her position at the end of the year. Replacing her is Frank Friedman, currently … Read the whole story
Four months after opening a New York office, Partners + Napier was awarded strategic and creative duties for AFAR Media and its multi-platform properties, … Read the whole story
