Mad Blog
Last week, NBC's much-discussed live production of "The Sound of Music" brought in 18.5 million viewers -- the network's highest ratings since the finale of "ER" in 2009. But in … Read the whole story
In a management shakeup at Boston-based Arnold -- the second major reorganization there in about a year -- Robert LePlae is out and Pam … Read the whole story
The shop has been so mired in Loserville on the review front, we're rooting for them on this one. And Reckitt Benckiser is so … Read the whole story
The WPP ad shop succeeds Droga5 which didn't defend. JWT will create global ads around the new theme "Forever Faster" and a new campaign … Read the whole story
Sean O'Neal, a digital vet who helped make "The Daily Mail Online" one of the highest-profile publishers on Madison Avenue, is jumping from the … Read the whole story
Fresh on the heels of high-profile public "exits" by some of Madison Avenue's biggest suppliers, most notably Nielsen, another one of the ad industry's … Read the whole story
The campaign, "Idahoan on Your Table," aims to convey that the homemade taste of the brand's mashed potatoes comes from real ingredients grown by … Read the whole story
There's photographic proof that Bigfoot exists in a 2:15 online video for Killer Loop, an apparel brand designed for adventurers exploring extreme temperatures and … Read the whole story
180LA hired Pierre Janneau as creative director to oversee the adidas account. The France native joins the agency from Wieden+Kennedy Amsterdam, where he served … Read the whole story
Sporting brand PUMA named JWT New York as its global lead creative agency, handling all work throughout North America, Europe, Latin America, APAC and … Read the whole story
