The U.S. Bankruptcy Court Judge handling the KSL Media case authorized the trustee, David Gottlieb, to subpoena both of the former KSL executives. Gottlieb … Read the whole story
Got 10 seconds? DDB Oslo is using Snapchat to recruit creatives. And here's how some industry creatives find relief from the daily ad grind. … Read the whole story
Digital marketing agency iCrossing has inked a deal with Charles Schwab to work on its recently launched "Own Your Tomorrow" initiative and lead its … Read the whole story
Native advertising has come to the Super Bowl's TV marketing buildup. Buffalo Bills Hall of Famer Bruce Smith appeared on ESPN Wednesday to talk … Read the whole story
At least that's what the state's dairy producers want. They're launching a new marketing campaign, orchestrated by ad shop Stephan and Brady that's designed … Read the whole story
Writing in The World Post, Sorrell said marketers have to embrace "opt-in" strategies that must be "clarified and simplified for the consumer." Businesses and … Read the whole story
Global online advertising spending increased 10.2% to $28 billion in the third quarter of 2103 from $25.4 billion in the year-earlier period. U.S. online … Read the whole story
For the second year in a row, Coldwell Banker is launching an ad campaign during awards show season. "Home Sweet Home" launches during the … Read the whole story
Rosetta, Publicis Groupe's consumer engagement agency, promoted Tammy Soares to managing partner, up from partner. In her new role, Soares will work alongside managing … Read the whole story
Martin Williams Advertising was named agency of record for Kubota Construction Equipment. The agency will be working with Kubota Tractor Corporation’s California-based marketing division … Read the whole story