MAD Agency Daily
Tuesday, October 28, 2014
  • CP+B Lands Global Infiniti Assignment

    With the win, Crispin, an MDC Partners ad shop, will open additional offices in key Infiniti markets, according to the car maker, including new … Read the whole story

  • WPP's AKQA Successfully Defends Its Audi Digital AOR Assignment

    Audi of America has named AKQA digital agency of record after a competitive review. San Francisco-based AKQA will continue its work on, Progressive … Read the whole story

  • Bloomin' Brands Puts $150 Million Media Assignment In Review

    The incumbent, Dentsu Aegis Network's Carat, won the account after a 2007 review and will defend, the client confirmed, noting that Carat has taken … Read the whole story

  • Google Employee Faces Cyberstalking Charges

    In a slap to Google's screening practices, a man working at the Mountain View, Calif. company during a 26-month Internal Technology Residency Program (ITRP) … Read the whole story

  • Cross-Channel Marketing Lacks Maturity, Consistency

    Cross-channel marketing remains in its infancy, despite the adoption of multiple media channels in marketing campaigns. Most lack proper integration and consistency. A global … Read the whole story

  • Beyonce And Topshop Dance Into Women's Activewear

    Queen Bey is the latest big name to jump on the fast-growing women's activewear market, announcing a Beyonce Knowles/Topshop deal. The 50/50 partnership is … Read the whole story

  • Gulp!

    Dear Wall Street -- Last Friday the absolutely obvious occurred -- and you acted like you'd had a nighttime visit from the walking dead. … Read the whole story