Days after confirming it has struck a deal to be acquired by Publicis Groupe for $3.7 billion, Sapient reported that its third-quarter net income … Read the whole story
Anything and everything you ever wanted to know about Millennials. WPP media shop Mindshare North America is out with new research. Badge Brands and … Read the whole story
And they do want to have fun, according to an extensive new study on Millennials by WPP's Mindshare. They have grown up during times … Read the whole story
Twenty years ago the conversation about the agency/marketer relationship would have been about the relationship. Nowadays, it seems to be about - and defined … Read the whole story
This holiday season, Target is launching a charitable campaign with Toms Shoes in order to reach these consumers searching for fashionable gifts but are … Read the whole story
Well, according to a new campaign from Stab-bil anyway. Developed by MARC USA, the brand -- a big player in the engine additives field … Read the whole story
The start-up agency was formed last year by CB+B veterans. School will lead all creative support across print, radio and digital, sponsorship activation and … Read the whole story
A radio campaign launched by Moms Demand Action for Gun Sense in America is urging Kroger supermarkets to stop allowing consumers to carry guns … Read the whole story
T3 hired Chris Wooster as executive creative director. He will work alongside Jay Suhr, chief creative officer of T3, to drive the company's creative … Read the whole story
ACH Food Companies, a manufacturer of cooking oils, spices, seasonings and baking ingredients, has awarded its full digital and a segment of its social … Read the whole story