MAD Agency Daily
Wednesday, November 19, 2014
  • Rosetta Builds Executive, Operating Teams

    Eric Healy, Rosetta's newly minted CEO, is quickly reshaping his senior staff. New leads for the agency's Eastern and Western Regions have been named, ... Read the whole story

  • Mindshare, Possible Form New Content Venture

    It's called Content+ and it will develop content for the real-time marketing environment. As part of the new arrangement, Mindshare's North America branded entertainment ... Read the whole story

  • Parts Of Nurun Will Form New Network; Remaining Offices Used To Expand Razorfish

    Razorfish Global is absorbing Nurun's Atlanta office as well as the firm's Milan, Nancy, Paris, Quebec City, Toronto and Turin outposts. Meanwhile, Nurun's offices ... Read the whole story

  • M&C Saatchi Worldwide Acquires NY Footprint Through SS+K Investment

    While executives decline to disclose financial details, sources say M&C Saatchi will hold 33% of the company, with the remaining shares will be controlled ... Read the whole story

  • A&G Expands Boston Talent Pool By Eight

    There are a lot of new faces around Allen & Gerritsen's Boston office. The advertising agency has hired eight full-time team members to support ... Read the whole story

  • The Real Point of Integration? Solving The Attribution Puzzle

    And we're far from a solution. In many cases, digital technology-presented as part of an agency's integrated offering-- has added confusion because the real ... Read the whole story