Eric Healy, Rosetta's newly minted CEO, is quickly reshaping his senior staff. New leads for the agency's Eastern and Western Regions have been named, … Read the whole story
Well, well, well. Is an ad agency one of the places where workers waste the most amount of time engaging in "empty labor"? In … Read the whole story
It's called Content+ and it will develop content for the real-time marketing environment. As part of the new arrangement, Mindshare's North America branded entertainment … Read the whole story
Razorfish Global is absorbing Nurun's Atlanta office as well as the firm's Milan, Nancy, Paris, Quebec City, Toronto and Turin outposts. Meanwhile, Nurun's offices … Read the whole story
While executives decline to disclose financial details, sources say M&C Saatchi will hold 33% of the company, with the remaining shares will be controlled … Read the whole story
There are a lot of new faces around Allen & Gerritsen's Boston office. The advertising agency has hired eight full-time team members to support … Read the whole story
- COMMENTARY
And we're far from a solution. In many cases, digital technology-presented as part of an agency's integrated offering-- has added confusion because the real … Read the whole story
I might be the only person not rocking a Fitbit nowadays. But after watching the brand's first-ever 60-second TV spot, that could change. The … Read the whole story
MDC-owned media agency, Assembly, named Paul Beck as executive vice president, director of strategic services, a new position. In this role, Beck will build … Read the whole story
Creative agency, Grenadier, has expanded its relationship with the Sunny Delight Beverages, taking on marketing duties for SunnyD, its flagship brand. The win is … Read the whole story
