Mediapsssst
The book, entitled "Look At Me When I'm Talking To You," examines today's marketing environment and talks about what it takes to break through. Read the whole story
In-image advertising firm GumGum has raised $26 million in a new round of funding that values the company at around $200 million, the company … Read the whole story
California Milk Processor Board (CMPB) and its Hispanic agency Grupo Gallegos are introducing the "Milk & Art Contest" via social media. The effort is … Read the whole story
Poster Conseil manages media planning and buying for agencies and marketers, and provides planning and measurement technologies to both agencies and vendors. It employs … Read the whole story
Mirum, the JWT digital agency network established earlier this year, is adding another shop to its global roster via the purchase of a controlling … Read the whole story
Jon Sneider joins as CMO/EVP Client Partnership and will be responsible for marketing Contend, as well as leading all verticals of new business development … Read the whole story
The Portland office is a first step in an expansion plan to establish outposts in a number of major metro areas on the East … Read the whole story
Much like in the U.S., programmatic video advertising continues to pick up steam in Canada as well. Just over one-in-five (20.8%) Canadian agencies expect … Read the whole story
- COMMENTARY
At the risk of beating a dead finale, I do have a few recent revelations about "Mad Men" to chew over -- straight from … Read the whole story
A hearing test that's performed by an orchestra and takes place in an auditorium means the test will sound better, you're not cooped up … Read the whole story
The Barbarian Group hired Jill Applebaum as creative director for Pepsi, as well as new business. She joins the agency from J. Walter Thompson, … Read the whole story
Following a review, Chemistry Club was selected by the San Francisco Museum of Modern Art (SFMOMA) to create a campaign for the museum’s reopening … Read the whole story
