Omelet will first develop a campaign running across print, content, and social media that aims to revive the 62-year-old brand among millennials. The concept … Read the whole story
Saatchi & Saatchi Art Director Makes Book Out Of Funny, Outrageous And Embarrassing Overheard DialogEveryone in advertising has their pet project, right? Saatchi & Saatchi Art Director Mete Erdogan's is a book titled "Eavesdropper; Overheard On The Streets." Read the whole story
Jack Link's mascot Sasquatch has played rock 'n' roll on a guitar sitting by a campfire, destroyed a wedding cake and been splayed by … Read the whole story
For an ad agency, it sure would be nice if every client was a household name, but that's just not how things work out … Read the whole story
Broadcast political TV advertising will again grow for the 2015-2016 political season, which includes the presidential race. But in years to come, digital platforms … Read the whole story
Susan Scholler, senior associate director of search at ad agency... oops, I mean marketing engagement agency iCrossing, has been awarded a 2015 Google Search … Read the whole story
The Community, part of SapientNitro, is launching its first campaign after being named digital agency of record for Beam Suntory's tequila brand Hornitos in … Read the whole story
- COMMENTARY
At the end of the day, if your team isn't having a great experience, one that is true to your brand, how do you … Read the whole story
- COMMENTARY
The recent 2015 Online Marketing Industry Survey from Moz confirmed what we already know: search marketers are now working with larger teams and have … Read the whole story
Are sleepies the new selfies? Test drive a VW with your voice. Let's launch! Read the whole story
Guillaume Herbette was named CEO of MSLGROUP, Publicis Groupe's Strategic Communications and Engagement Company, and executive vice president of Publicis Worldwide. Herbette currently serves … Read the whole story
LATAM Airlines Group, which operates the LAN and TAM brands, selected Interpublic Group as its global agency network for the Americas, Europe and Oceania … Read the whole story
