Experts in computer networks from four research institutions found that Google charges brands for advertisements served on YouTube even when the video platform's fraud-detection … Read the whole story
Michelle Sassa, a copy writer who has worked for Berlin Cameron United, McCann-Erickson and several other agencies, is about to publish a new book … Read the whole story
Does the new emissions scandal represent a sinister underbelly of the entire Wolfsburg, Germany-based operation, or a desperate guerrilla episode involving a small team … Read the whole story
On Monday from 9AM to 5PM outside The Times Center during Advertising Week, MEC will conduct interviews which will result in the immediate hiring of 10 entry-level employees as … Read the whole story
That's the question posed in a new spot from Cutwater for Brawny paper towels. Well, Mexico does have its charms and you can kiss … Read the whole story
MediaCom USA has raided a key executive from rival ZenithOptimedia's U.K. operations to serve as its new chief client officer. Tom Cijffers joins from … Read the whole story
Who knew? Which is the point of a new campaign for the auto organization-to spread the word about services it provides beyond just giving … Read the whole story
The Brazilian beer brand is the top-ranked brand in Latin America according to a new BrandZ ranking from WPP's Millward Brown. The brand dethroned … Read the whole story
- COMMENTARY
Consumers are becoming increasingly more sophisticated in making environmentally friendly decisions, prompting marketers to devise ever more nuanced methods of "green communication." The Federal … Read the whole story
Dominic Purcell, international man of yogurt? The action actor serves as an unlikely spokesman for Yoplait's Greek 100 and Greek Whips. In the first … Read the whole story
Proximity Canada hired Joe Szabo as vice president of user experience, reporting to Mike Kasprow, executive creative director of Proximity Canada. In addition, Paul … Read the whole story
Rocky Moutaineer named DDB Canada Vancouver as its agency of record. Working alongside OMD Vancouver, the agency has been tasked with growing the global … Read the whole story
