The company's Q3 organic growth was a bit lower than that reported by Omnicom and Interpublic, but well above the struggling Publicis Groupe. North … Read the whole story
As part of the acquisition, 341 Studios will take the name Co-Communications. Founded by Gretchen Bruno and Felicia Rubinstein in 1999, 341 Studios' team … Read the whole story
The new shop's offering includes programmatic buying, search, web design, email marketing, analytics and social. Charter clients include Madison Square Garden, the PGA Tour … Read the whole story
In an effort to bolster its digital offerings, United Talent Agency has hired former MediaLink Senior Vice President David Anderson. While at MediaLink, Anderson … Read the whole story
Brazilian authorities uncovered the scheme last year as they investigated a wide-scale price-fixing scandal involving state-controlled oil company Petrobras and a number of politicians. Read the whole story
The campaign, from digital agency HelloWorld, includes sweepstakes, radio and digital initiatives. The sponsorships were dropped to focus more on Web site content and … Read the whole story
Cancilla, in a newly created role, will focus on building integrated marketing programs for VSA's longstanding business-to-business marketing clients and connecting them, when appropriate, … Read the whole story
Programmatic advertising is everywhere, a digital video report from AOL confirms, with 91% of brands and agencies buying video programmatically and 88% of publishers … Read the whole story
- COMMENTARY
So we have established that the ad-blocking thing is a bit of a crisis. And we've looked at the measures the IAB is taking … Read the whole story
I'm all about heartwarming holiday ads, when it's the holiday season. It's not too early for Toys "R" Us, however, to begin its holiday … Read the whole story
WPP's Brand Union named Marta Swannie as digital creative director of the London office. Swannie joins the agency following a stint as a freelance … Read the whole story
Narrative_, a New York-based agency founded by Russell Simmons, and Tricia Clarke-Stone, was named digital and social media agency of record for JCPenney. The … Read the whole story
