The upgrade comes just weeks after the influential Wieser upgraded Publicis Groupe to a "buy," based on the belief that the ad holding company … Read the whole story
The agency says the New York expansion is designed to provide an American home base to service the needs of its expanding global roster, … Read the whole story
It's the latest in a recent buying spree of mobile specialists by agencies. The deal is part of Mediabrands' ongoing effort to expand the … Read the whole story
Sanghera joins Jellyfish from iCrossing, where he was svp technology since 2008. Over his 20-year career, he has worked with brands including Toyota, LG … Read the whole story
With the theme #OnMyPath, the Company's new campaign is comprised of two phases. The first phase kicked off in January with a national TV … Read the whole story
When the ANA announced a joint media transparency task force with the 4As last year, many of us were hopeful of some positive collaboration, … Read the whole story
Now here's something a bit more substantive than the USA Today Super Bowl Ad Meter. Performance marketing agency Merkle has released its third annual … Read the whole story
Necco's Sweethearts Candies launched a sweet ad campaign for Valentine's Day, asking fans to share how they met their sweetheart for a chance to … Read the whole story
Cameron Wilson was named creative director for Tribal Vancouver. Wilson will work closely under Dean Lee, executive creative director, DDB Canada Vancouver. Over the … Read the whole story
Following a review, Yamamoto, a Minneapolis-based agency, was named agency of record for Xcel Energy, a U.S. electricity and natural gas company that operates … Read the whole story