MAD Agency Daily
Thursday, March 24, 2016
  • Sorrell: Too Early To Condemn JWT Ex-CEO Martinez

    Speaking by videoconference to a 4As Conference in Miami, the WPP CEO said the sex harassment and racism charges brought against Martinez in a ... Read the whole story

  • Tobaccowala: Why Is The Industry So Insecure?

    The Publicis Groupe media guru called for an end to the needless worry, to better focus on solving real problems like ad fraud and ... Read the whole story

  • Everson To Agencies: Flatten Yourselves

    Facebook's Carolyn Everson told a 4As Conference crowd Wednesday morning that many "legacy" ad shops are lagging in the deployment of successful strategies that ... Read the whole story

  • Advertising's Four Plagues: Viewability, Fraud, Transparency, Ad Blocking

    A session at the 4As Transformation Conference in Miami featured four industry mavens who offered thoughts on how the industry is addressing these critical ... Read the whole story

  • Spence Kramer Tapped By JWT To Run Its Atlanta Operation

    Kramer, who was most recently global managing director at Crispin Porter + Bogusky, reports to Stefano Zunino who earlier this month was promoted to ... Read the whole story

  • Your Management Style Will Determine Your Success As Marketer

    Want to transform your brand into one more digitally focused and data-driven? It takes more than just writing a strategy and a new generation ... Read the whole story