The major holdcos usually have a string of announcements flowing out of the Cannes ad festival all week. Here's a sampling of Tuesday's announcements. Read the whole story

The agency will oversee integrated media strategy, planning and analytics. Read the whole story

The retailer's new brand platform is supported by a multichannel media push. Read the whole story

Just the opposite, said company CEO Arthur Sadoun during a Q&A session on the main stage at the Cannes Lions festival earlier today. Read the whole story

The Monday night ceremony included awards for Pharma, Audio and Radio, Creative B2B, Health & Wellness and more. Read the whole story

She discussed her life, career, brands, the reason we're all here -- and more -- in a discussion with Cannes Lions Chairman Philip Thomas. Read the whole story

The organization will manage name, image and likeness rights for NBA players across products, partnerships and global business opportunities Read the whole story

When WARC, Jellyfish and INSEAD did, they found zero correlation with how the human judges rated them. Read the whole story

"The business executives are in the room, and they're thinking about, not incrementalism, but, like, really exponentialism," OpenAI's Denise Dresser told festival attendees this … Read the whole story

As OpenAI tries to control its future in a precarious balancing act by managing a high-stakes evolution, company engineers are slamming down on the … Read the whole story

Reactions ranging from "Wow, that's clever" to "Wait, that company still exists?" So who has the best OOH ads this year? Who missed the … Read the whole story

Ricola is making sure fans' soccer chants won't stop. Read the whole story

The new creative head believes clients "need a business partner who aligns creativity with insight." Read the whole story