Mediapsssst
In reaction to the sweltering heat. Salt Lake City-based ad agency Richter7 has launched -- and is enforcing -- a "no pants policy" for its staff. Read the whole story
Chairman and Chief Creative Officer Nils Leonard, CEO Lucy Jameson and Managing Director Natalie Graeme have all resigned, the agency confirmed. It's believed they … Read the whole story
Great creative adds value to the company's bottom line, proclaimed Bruce McColl, global chief marketing officer, Mars, during a presentation with David Lubars, worldwide … Read the whole story
"Hello From Home" features an addition to the brand's ambassadors team, U.S. Olympic hopeful gymnast Simone Biles, as well as two 2012 gold medalists. Read the whole story
As promised, The Media Rating Council (MRC) has issued guidelines on mobile viewability measurement, which offer directions for measuring viewable impressions in mobile Web … Read the whole story
Midnight Oil will continue to operate independently under the leadership of CEO Tom Stillwell, who will report to John Hans, the CEO of Imagine!. … Read the whole story
- COMMENTARY
Technology is our new drug of choice, and we're hooked. We're fascinated by the trivial. We're dumping huge gobs of time down the drain … Read the whole story
There's a new Colonel in town for KFC. Live every week like it's Shark Week. Let's launch! Read the whole story
Ogilvy and Mather named Colin Drummond as head of planning in the New York office, charged with overseeing brand strategy. He will report to … Read the whole story
The Lisa Colagrossi Foundation (TLCF) named MWWPR and Ogilvy, as its agencies of record. The companies will work with the foundation to launch a … Read the whole story
