by Steve McClellan
After winning the Coty business last year Publicis Media and its agency Zenith have been selected to handle all of the Procter & Gamble … Read the whole story
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by Richard Whitman, Columnist
OK so we have Cake, the SaaS platform that manages digital marketing; we have Cake, the "storytelling" ad agency and we have Cake, the … Read the whole story
by Joe Mandese
Giant Spoon, the breakaway shop founded by former OMD chief Alan Cohen, and three top OMDers -- Jonathan Haber, Trevor Guthrie and Marc Simons … Read the whole story
by Larissa Faw
Lotta Malm Hallqvist joins MDC from Cheil Worldwide, where she most recently served as president, global chief growth officer. She will be based in … Read the whole story
by Larissa Faw
King and others will be featured in a new content series showcasing well-known Seattleites called "Been There, Made That." Visit Seattle worked with its … Read the whole story
by Steve McClellan
New York-based digital content creator and marketing solutions platform CreativeDrive has named agency veteran Louis-Philippe Cavallo CFO. He reports to company CEO Paul Price. … Read the whole story
by Larissa Faw
JetBlue latest campaign Let Music Move You celebrates NYC musicians who play on the subway and on the sidewalks. This campaign is designed to … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
It's the channel that often gets overlooked amidst the hype on VR and programmatic, but in a small corner of the show, personalisation and … Read the whole story