MAD Agency Daily
Friday, December 30, 2016
  • Boost Mobile Sets Up VR Booth In Chicago

    Boost Mobile's holiday exhibit within a downtown Chicago transit shelter connected TV to digital to experiential in a unique way. Read the whole story

  • Grubhub Delivers 2 Social Holiday Campaigns

    On New Year's Day, Grubhub and Seamless will deliver custom menu items to select markets across the country. The live event will also distribute … Read the whole story

  • Social Media Agency Of The Year: BBDO

    At a time when big brands and agencies have been struggling to adapt to the declining efficacy of television advertising, BBDO reinvented itself as … Read the whole story

  • OTT Technologies Continue To Take Hold

    According to The NPD Group's Connected Home Forecast, there will be 238 million devices installed to connect TV sets to the Internet by 2019 … Read the whole story

  • Content Is Still King

    As more consumers sign up for over-the-top services, content providers are the best positioned players in the media business to capitalize on new opportunities. … Read the whole story

  • Advertising's Walking Dead, Or: Toward a New Marketing Stack

    The big new thing often starts out being dismissed as a toy. Facebook, Snapchat, virtual reality, bots, emoji, messaging -- what marketer took them … Read the whole story