The shop, with around 145 full-time staff, has a client roster of more than 70 brands, including Americana (Hardees, TGI Fridays, Krispy Kreme), automotive … Read the whole story
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Joining the ranks of other big publishers that have muscled into media services, Bloomberg Media is building capabilities in various areas, including marketing and … Read the whole story
As its new season approaches, the National Football League's (NFL) new youth-focused campaign is designed to underscore the message there is no "offseason" by … Read the whole story
Three in four millennial dads are resentful that advertisers and marketers are out of touch with them and their contributions to family life, according … Read the whole story
Influential Wall Street analyst Brian Wieser this morning upgraded his rating for Interpublic's stock from "Hold" to "Buy," despite an overall negative perspective on … Read the whole story
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Is it time for tech to shift its focus and begin to actively manage the balance between free speech and hate speech? Yes, according … Read the whole story
The good news is there's still growth and it's not bad either. IEG and ESP Properties projects sponsorship spending on music tours, festivals and … Read the whole story
Dixie Ultra and agency Droga5 have launched another stunt-ad via live stream broadcast in the ongoing "Dixie Ultra: Stress Tested" campaign to demonstrate how … Read the whole story
Los Angeles-based advertising agency bpg has appointed marketing veteran Leila Amirsadeghi as EVP, Integrated Marketing and Strategy. She is tasked with overseeing the development … Read the whole story
Pernod Ricard has called a review for its Malibu coconut-flavored rum brand in the UK, Campaign reports. The move comes shortly after the appointment … Read the whole story
