Dentsu Aegis B2B agency gyro, has realigned management for its Chicago and Denver operations, promoting Chris Hill to President for both offices. He succeeds … Read the whole story
The good news is those ads are court-mandated, aren't designed to sell cancer sticks and probably won't be packed with lies. But it is … Read the whole story
The goal is to bring attention to the credibility of magazine content - how it is thoroughly researched, fact-checked, curated and produced. The campaign, … Read the whole story
The brand, which admittedly lost its way, is out with a new campaign and revised jingle. It's the first work from the restaurant chain's … Read the whole story
- COMMENTARY
The Association of National Advertisers (ANA) published an eye-opening report earlier this month that has drastic (and perhaps dire) consequences for our industry. As … Read the whole story
In a blow to Google, a federal judge has ruled that the company must face trial for allegedly overcharging a search advertiser and failing … Read the whole story
"A large percentage of consumers are using multiple ways to view content, and they like it," says J.D. Power's Jeff Conklin. Read the whole story
Media, marketing and technology merger-and-acquisition deals and total dollar volume continued to climb during Q3 versus earlier in 2017 and a year ago. There … Read the whole story
Audi is rolling out its new global campaign starting with Norway, the first country where customers can pre-reserve the fully electric vehicle Audi e-tron. … Read the whole story
Boston-based digital agency Genuine has hired Tim Haarmann as its new executive vice president and managing director. He’ll be responsible for managing the agency’s … Read the whole story
Bedding maker Serta, has selected Leo Burnett Group as the company's new lead creative agency, following a review. The incumbent was Doner, part of … Read the whole story
